The Day-Date has always epitomized prestige and innovation. Exclusively made from precious
metals, it was the first calendar wristwatch to indicate, in addition to the date, the day
of the week spelt out in full in a window on the dial. Rolex is releasing the Oyster
Perpetual Day-Date 40 in 950 platinum – easily recognizable thanks to its ice-blue dial –
with a fluted bezel for the first time. A cornerstone of Rolex’s aesthetic heritage, this
striking component, which is found only on some Classic models in the Oyster Perpetual
collection and until now has only been made in 18 ct gold, now exists in the most
prestigious metal available.